Your reviewer got several emails from Embarcadero.
Every year, without fail, Borland, then DevCo, then CodeGear, now Embarcadero would send these ridiculous discount offers to buy "older" versions of Delphi. You might be thinking, that's out of your mind, but wait...
The proof comes from 5 years of marketing data:
- In Year 2005, they offered discount pricing on Delphi 2005 on October period with "hints" towards buying SA. Delphi 2006 was released on November 23rd, with many people fuming mad they brought older versions of Delphi.
- In Year 2007, they offered discount pricing on Delphi 2006 on February period with "hints" towards buying SA. Delphi 2007 was released on 16th May, with many people fuming mad they brought older versions of Delphi.
- In Year 2009, they offered discount pricing on Delphi 2009 on June-July period with "hints" towards buying SA. Delphi 2010 was released on 15th August, with many people fuming mad they brought older versions of Delphi.
The year is 2010 with Embarcadero giving ridiculous prices - Buy Delphi 2010 and get Full RAD studio, TMS controls, and Delphi 2010 handbook. (How about with free license to Delphi 2011 as well?)
Around 2 months from now, your reviewer won't be surprised Delphi 2011 will be released, and most people who brought Delphi 2010 without SA will be fuming mad they licensed "older versions" of Delphi instead.
Why two months period? So people who brought Delphi 2010 won't be entitled to free version of Delphi 2011.
Don't be surprised there will be Nick Hodges telling them to upgrade or buy SA to protect their investment, same like what happens every year (for past 3 years) around Delphi upgrade time.
And of course - the same vendors will hint of upgrade time - ReportBuilder upgrade time, InfoPower upgrade time to name a few vendors who post upgrades on each Delphi version.
:)
Every year, without fail, Borland, then DevCo, then CodeGear, now Embarcadero would send these ridiculous discount offers to buy "older" versions of Delphi. You might be thinking, that's out of your mind, but wait...
The proof comes from 5 years of marketing data:
- In Year 2005, they offered discount pricing on Delphi 2005 on October period with "hints" towards buying SA. Delphi 2006 was released on November 23rd, with many people fuming mad they brought older versions of Delphi.
- In Year 2007, they offered discount pricing on Delphi 2006 on February period with "hints" towards buying SA. Delphi 2007 was released on 16th May, with many people fuming mad they brought older versions of Delphi.
- In Year 2009, they offered discount pricing on Delphi 2009 on June-July period with "hints" towards buying SA. Delphi 2010 was released on 15th August, with many people fuming mad they brought older versions of Delphi.
The year is 2010 with Embarcadero giving ridiculous prices - Buy Delphi 2010 and get Full RAD studio, TMS controls, and Delphi 2010 handbook. (How about with free license to Delphi 2011 as well?)
Around 2 months from now, your reviewer won't be surprised Delphi 2011 will be released, and most people who brought Delphi 2010 without SA will be fuming mad they licensed "older versions" of Delphi instead.
Why two months period? So people who brought Delphi 2010 won't be entitled to free version of Delphi 2011.
Don't be surprised there will be Nick Hodges telling them to upgrade or buy SA to protect their investment, same like what happens every year (for past 3 years) around Delphi upgrade time.
And of course - the same vendors will hint of upgrade time - ReportBuilder upgrade time, InfoPower upgrade time to name a few vendors who post upgrades on each Delphi version.
:)
2 comments:
Why might be "so bad" for someone to get a really cheap Delphi version (pay Delphi 2010 == get RAD Studio 2010 + Prism 2011 + TMS + Marco's book + CodeSite) and with SA to assure you also get D2011 ?
It's obvious that Embarcadero will like to have everybody on SA (better income flow to balance/prepare for development costs) ... but this should also benefit the devels/users (at least I'm quite satisfied with my SA)
And here is more crazy offer: http://www.embarcadero.com/get-legal
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